Multicultural Agencies Explain How Brands Can Build Credibility With Hispanic American Audiences

Want to level-up your strategies? Visit us at http://www.strategy-planning-group.com

Leaders of multicultural agencies stress that Hispanic Heritage Month should serve as an opportunity to reevaluate the brand’s long-term relationship with its Hispanic American audience. Instead, the first mistake brands often make is thinking about HHM with a single campaign to check off a box and claim they’ve marketed to Hispanic Americans. Execs from The…

Adweek Feed

Diversity, Equity and Inclusion

Leave a Reply

%d bloggers like this: